Before and after
The previous Intelligent Health logo alongside our redesign.
Client
Intelligent Health
Deliverables
Brand identity
Logo design
Illustration
Literature
Website design and build
Dr William Bird MBE founded Intelligent Health to make physical activity a part of everyday life through community-wide, forward thinking campaigns. Communicating to decision-makers the measured benefits and expert delivery of their programmes is critical to their success. We’ve brought clarity, strategy and energy to their communications, with a wide-ranging brand overhaul.
The previous Intelligent Health logo alongside our redesign.
Building active communities is at the heart of what Intelligent Health do. Our rebranding work utilises circles, representing community activity, knowledge and data, that emanate from the tittle – the dot above the i – of the Intelligent Health wordmark.
We developed a distinctive illustration and infographic style, to work in conjunction with graphs, data and photography. Breathing life into printed collateral, report templates and conference posters and exhibition stands.
On the responsive Intelligent Health website landing page, an animated version of the logo brings the brand to life. All digital assets, including PowerPoint, use the same infographic style, bringing consistency across all their touchpoints.
256,386
unique website visitors
‘Cream have brought my vision of Intelligent Health to life. The whole team have helped translate some difficult concepts regarding health into clear images for our audience. They also share our enthusiasm and work extremely hard! I feel we have a very rewarding relationship.’
Dr William Bird MBE, CEO