Reading FC Former Players’ Association

The challenge

Reading FC Former Players’ Association were taking significant steps to embrace a new era and closer involvement with the club. The first step was to find a graphic design agency in Reading who support and have an inside knowledge of Reading FC. Look no further.

The solution

The identity is an appreciation of 142 years of Reading Football Club history and inimitable characters like Johnny Walker, Robin Friday and Graeme Murty. It’s a reflection of the fans’ memories which we hope will be evoked when they are asked to contribute to some of the worthy causes the Former Players’ Association support.

What we did

  • Naming
  • Brand identity
  • Logo design
  • Illustration
  • Stationery design
  • Digital design
  • Social media integration
  • Event materials

What they said

After 15 years providing a service to our members and being active in support of national and local charities and good causes, we felt we were in need of a new and vibrant modern image. Cream Design were recommended to us and we approached them to give us a smart, new ‘make-over’… and I’m so pleased we did!

Richard Wickson, Chairman

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Thank Crunchie, it’s Friday!

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Reading FC Former Players Logo Horizontal rule Reading FC Former Players Website Banner Horizontal rule Reading FC Former Players Programme Horizontal rule Reading FC Former Players Photo Horizontal rule Reading FC Former Players Type Horizontal rule Reading FC Former Players Graphic Horizontal rule